“Blogging + Social Media + SEO = Social Media Infrastructure”

submitted by Chad Pollitt (CPollittIU)

How do you optimize social media to come up in search with SEO? What social media sites should I use for my business? Won’t social media take up all of my time? These are questions I get every day and the answer is simple: Build a Social Media Infrastructure.
What is a Social Media Infrastructure?

Social media platforms chosen for engagement and how they are connected to one another for SEO, 3C’s and efficiency with a Blog at its base pushing content to other platforms.

This session will educate attendees on SEO basics, steps and considerations for building a Social Media Infrastructure, how to connect monetized conversion platforms and Social Media Rules of Engagement.

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